What if Black Friday happened twice a year? And better yet, what if you didn't even have to leave your home? Welcome to 'Amazon Prime' day! The deals start on Amazon at 2 p.m. Iowa time and will last through midnight tomorrow.

The holiday was created four years ago to celebrate the anniversary of the creation of Amazon. It was intended to be a day with deals that rivaled Black Friday. Some would argue whether or not that has happened. First of all, you need to be a member of Amazon Prime to take advantage of the great deals. Amazon has made that easier by now giving you the option to pay monthly or the yearly subscription.

Tens of millions of people around the world belong to Prime, and 89% of people say that they shop on Amazon. What are people after on Prime Day? The most in-demand items include toys, kids and baby items, electronics and computers, and health and beauty items. But let's be honest. The best deals will be on Amazon products. If you're in the market for an Alexa, kindle, or any other Amazon device, today will be the lowest price you'll pay all year. Happy shopping!


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