We’ve known for a long time that Star Wars: The Force Awakens would screen in IMAX theaters because director J.J. Abrams filmed one key sequence with IMAX cameras. But now, we’ve learned the full extent of Disney and Lucasfilm’s plans for large format presentation and it’s exactly what you’d expect from a studio that has the most popular movie franchise on the planet and the power to do whatever it wants with it. The new Star Wars movie has booked pretty much every IMAX screen in the world for four weeks. Everyone with the desire to see this movie on the biggest movie screens in the world now has plenty of time to do so.
Yesterday, photos of Bruce Willis filming director Woody Allen’s latest (and currently untitled) movie surfaced online and the everything seemed fine. Just another late-era Allen production that inexplicably features a killer line-up of movie stars! Move along, nothing to see here! However, something seems to have gone horribly wrong between yesterday and today because Willis has abruptly dropped out of the film. That’s the news. What follows is gossip, albeit interesting gossip.
Straight Outta Compton dominated the box office for the second weekend in a row, ensuring that every other movie in the top 10 that doesn’t feature Tom Cruise trembled in its mighty wake. Anyone with their finger on the cultural pulse foresaw the N.W.A. biopic doing well, but it’s performing above and beyond all expectations.
Every time a movie about and for audiences who aren’t white and male does well, everyone acts like it’s a big surprise. “Black people and women like movies? Who’da thunk it?” It’s actually not surprising at all that Straight Outta Compton had a massive opening, handily defeating its more standard competition. Because all kinds of people like movies and when you make movies for all kinds of people, you end up with huge weekends at the box office.
Hey, did you know there was going to be an Inside Out sequel short included in the film’s Blu-ray and DVD release? We didn’t either! But there’s going to one and the first clip from the short, titled “Riley’s First Date,” is online and everything.
A few weeks ago, tracking for Mission: Impossible – Rogue Nation was supposedly in the toilet. Early reports suggested that Tom Cruise’s fifth outing as super-spy Ethan Hunt was not getting people excited. This would be the end, the experts said, of a franchise that has kept Cruise’s career surging forward for the past two decades. Well, that was apparently a big load of crap because Rogue Nation opened well and opened in the same ballpark as the rest of the franchise. Even with inflation differences, this series keeps on hitting the same box office sweet spot.
There is a lot to love in the new red band trailer for The Night Before, which feels like someone took a long look at the career of Seth Rogen thus far, selected everything about his work that people enjoy, and assembled it into one crazy package. This trailer has everything you’d come to expect from a Seth Rogen movie in the year 2015: drugs jokes, fear-of-growing-up jokes, bromance jokes, relationship jokes, unexpected sentimentality, and, of course, a cast that includes a whole bunch of people you really like.
Paramount really wants you to see Mission: Impossible – Rogue Nation and they’re nudging you in the ribs using the most effective marketing tactic in the history of marketing tactics...they’re giving you free stuff. Specifically, they’re giving you free digital copies of the first four Mission: Impossible movies, reminding you that this series has been 75% good and that you should start getting excited for the new one.
At the time of this writing, early estimates for the weekend box office have Ant-Man edging out Pixels for the top spot in this week’s top 10. That could change. With less than $1 million separating the films, Pixels may very well slide into first place tomorrow, winning one very close competition. But even if it does claim ultimate victory, it doesn’t change the fact that Pixels’ opening weekend is a massive disappointment and another nail in the coffin of Adam Sandler’s career.
The Hunger Games: Mockingjay – Part 2 is going to be one the highest grossing films of 2015 no matter what, so every trailer and poster can’t help but feel ever-so-slightly redundant. Oh, remember that movie that you and everyone you know is already going to see anyway? Here’s an unnecessary reminder that it exists! And yet Lionsgate has been playing fans like a fiddle with their marketing campaign, and the latest trailer is one seriously impressive advertisement.
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